Michael Pollan, best-selling author and journalism professor
at UC, Berkley, addressed a jam-packed Miller Auditorium last Thursday night.
The Kalamazoo Community Foundation invited Pollan to talk with the Kalamazoo
community about the importance of creating a healthy food system.
After
the standard comments about the Glenn Miller song and Derek Jeter, Pollan presented
his theme for the night: cooking.
Rather
than vaguely covering the plethora of issues that plague our food system,
Pollan focused on the one activity, the one essential skill that makes us
distinct from other species. “Externalizing part of the digestion process,” or,
more simply put, cooking.
The
average American spends 27 minutes per day cooking. [If that sounds too high an
estimation, which is scary in itself, consider that the market researchers’
definition of cooking is combining two or more ingredients. Making a peanut
butter sandwich qualifies as cooking.]
According
to Pollan, we’ve outsourced this innate and sensual process of preparing our
nourishment. He puts part of the blame
on big food corporations who brought the daily activity of the home kitchen
into the factory. As American citizens, particularly women, began to spend more
time in the workplace a market opened up for convenience eating.
The
commercial food industry seized the opportunity, and our food started to be
‘cooked’ in incomprehensible quantities, with the cheapest ingredients and most
appealing packaging. But, as the consumers and demanders, we can’t blame the
producers entirely. “We are all complicit in this system,” Pollan noted.
He
admitted that the ‘foodie’ movement annoys him as much as anybody at times, but
he sees it as benign excitement. Excitement about remembering this innate
practice that is so sustaining and life-giving.
Carrie
Pickett-Erway, President/CEO of the Kalamazoo Community Foundation, selected several questions from the over 100
submitted. When asked how to make healthy food more accessible to low-income
populations, Pollan said, “Well, we could start by paying them more!” Applause
rippled from the audience.
It’s
not about bringing local food costs down; “Your local farmer is not getting
rich.” It’s about reexamining our government subsidies and restructuring our
‘living wage’.
Pollan
thinks the next wave of the food movement will happen at the institutional
level. It’s all about procurement; where are you buying the food you’re buying.
“Corporations and institutions have incredible power to change the system.”
Pollan’s
talk brought the systemic food crisis to a basic, personal level. What can we
all do now to make a difference in the way we eat? Make a difference in the way we eat.
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